Is AI a friend or foe of business? - IT-Online

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Is AI a friend or foe of business?

In today’s rapidly evolving business landscape, the potential of artificial intelligence cannot be overemphasised. It has the power to drive innovation and enhance customer experiences.However, amongst the promises of AI lie several challenges that can limit its use and applications. Deciding whether to embrace this technology or not is a decision that each business needs to make based on its own unique circumstances.

Similarly, decisions made by AI could be damaging to the reputation or the trust of the business or its customers if the AI is not tested or checked properly or if it is used for the wrong purpose or context. AI can also automate repetitive tasks, reducing errors, speeding up processes, and increasing productivity. AI-powered chatbots can handle customer inquiries, algorithms can automate data entry and processing, and Robotic Process Automation can manage routine tasks across departments.

In addition, as AI systems are scalable and consistent, able to deal with big and complex data sets and analyses, and can handle many variables at once, the quality of decision making can remain the same regardless of the size and volume of the data involved. They also learn and improve from new data, enabling flexible and efficient decisions that adapt continuously.

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