Yorkshire gluten-free baker inspired to apply for Channel 4 series Aldi’s Next Big Thing to help break barriers for neurodivergent people in business

  • 📰 The Yorkshire Post
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A Yorkshire baker who starred in the latest episode of Channel 4 series Aldi’s Next Big Thing said she applied to help inspire neurodivergent people to chase after their dreams in business.

The new series of Aldi’s Next Big Thing introduced another group of enthusiastic food and drink suppliers this year and is hosted by Anita Rani and Chris Bavin. One of the contestants on the show was Leeds-born Mina Said-Allsopp, who owns Wildcraft Bakery in Meanwood, along with her business colleague Alpchan Ural. The bakery exclusively employs neurodivergent people. She told The Yorkshire Post she wanted to “showcase something different” by applying to the show.

“The process for the filming of the show was pretty straightforward; the team was really kind and supportive,” she said. “I’ve worked with the production company before as I was on Nadia’s Everyday Bakes. So I knew one of the people who worked there, which made things a bit easier. “Though she wasn’t there when we were filming in Leeds, she reassured me in advance, told me who was going to be there, and what they were like.

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