Comfort-First Footwear Market Surges: How Ugly Shoes Became A Fashion Statement

Comfort-first footwear brands such as Birkenstock, Hoka, Crocs and On Running reported record-breaking first-quarter sales, as a shift in consumer preferences and strategic marketing tactics have transformed these once “ugly” shoes into fashion statements.$524 million in revenue for the quarter ending March 31—up 22% year-over-year—and raised its full-year sales growth guidance to 20% from the previous 17-18%.

The German sandal maker “achieved the highest revenue level” for the first quarter in the company’s history, driven by “growing demand for products across all segments, all channels and categories,” said CEO Oliver Reichert during last week’s earnings call.

Argentina Últimas Noticias, Argentina Titulares

Similar News:También puedes leer noticias similares a ésta que hemos recopilado de otras fuentes de noticias.

Cramer picks two ‘winning' footwear stocks in a ‘nightmare' athletic apparel marketCNBC’s Jim Cramer on Thursday picked two footwear stocks he thinks are headed for success: On Holding and Deckers Outdoor.
Fuente: nbcchicago - 🏆 545. / 51 Leer más »

The college job market offers a warning sign to the US labor marketOn paper, the job market looks like it’s hardly ever been better. But the unemployment rate for bachelor’s degree recipients aged 20 to 29 is above 12%.
Fuente: cnnbrk - 🏆 393. / 55 Leer más »

The market at a glance: What makes the Tucson real estate market so attractiveBlake Phillips, originally from St. Louis, Missouri, joined KGUN 9 as a multimedia journalist and reporter in October of 2023.
Fuente: kgun9 - 🏆 584. / 51 Leer más »

First-Time Buyers Defy Housing Market TrendGovernment-supported homebuying programs increased their share of mortgage applications.
Fuente: Newsweek - 🏆 468. / 52 Leer más »