The 37-year-old's family immigrated from Pakistan to California when she was 14 and those were the paths she knew. In Pakistan, the cultural expectation is "you either are in finance or you're an engineer or you're a doctor," she says.
Kabani found her way into the women's fashion section and "became obsessed," she says. Within a month, she thought, "I can do this." In part, that's because she's always loved shopping. As a child of immigrants, "I grew up very thrifty," she says, adding that, "I love finding deals." After scheduling her first stream, she applied this skill to find about 50 items to sell in thrift stores and on clearance, she says.
Second, while many fashion streamers liked to simply show the items they were selling, Kabani offered styling tips. If she was showing a black Macy's sweater, for example, she would say, "you can pair that with a pair of jeans and do some Dr. Martens and it would look really cute," she says.'I'm having so much fun playing with clothing'These days, she keeps a rigorous six-day per week streaming schedule, usually beginning around 7 p.m. Pacific Time.
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