Capitalizing on AI requires a new approach to company culture

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The organizations that will lead in the AI era will empower their employees through upskilling, collaboration and experimentation

in certain industries already incorporating AI into their daily tasks, according to Statistics Canada. To unlock the full potential of this technology, leaders need to champion a company culture that supports upskilling and responsible AI adoption. The organizations that thrive in this AI-driven era will be those that prioritize trust, engagement and adaptability, empowering their people to grow alongside these new technologies.AI is quickly becoming integral to how work gets done.

It’s not just about the technology; it’s about how people interact with it. Our recent study conducted by Accenturethat Generative AI could save workers 125 hours per year, which equals a half-hour saved each workday. But simply offering AI tools isn’t enough – employees must feel empowered to explore their potential. Leaders who foster a culture of trust, transparency and continuous learning will be better positioned to unlock AI’s benefits.

The federal government recognizes both the challenges and opportunities presented by AI. Earlier this year, the Government of Canadaa $2.4-billion funding package designed to boost jobs in Canada’s AI sector, one of the first AI-focused national strategies in the world. This level of investment creates a strong foundation for leaders to champion AI and empower their teams to embrace it. Leaders must create environments that encourage experimentation and collaboration.

This column is part of Globe Careers’ Leadership Lab series, where executives and experts share their views and advice about the world of work. Find all Leadership Lab stories at

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