The preponderance of acronyms has meant that it was only a matter of time before they invaded the world of investing. Thepublished an article on Monday morning with the hilarious headline, “Thanks but no Faangs – the folly of investing in acronyms.”
And this has happened with Faangs. It started as Facebook, Amazon, Netflix and Google, then it was stretched to include Apple. It was stretched again to include Microsoft and Tesla and then again to include Nvidia . At this point you could sort of guess the wheels were coming off, and so it has turned out.
Although it’s obviously true that yesterday’s heroes become today’s also-rans, it strikes me that the utility of acronym investing is trying to point to something else.
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