In the summer of 2006, a little-known startup named Tesla Motors jumpstarted the modern-day electric vehicle industry. At the time, most people equated electric vehicles with golf carts: slow, clunky, and with limited functionality. GM had just scrapped its pioneering EV1, as chronicled in Chris Paine’s 2006 documentary, and it seemed like the future of high-efficiency cars was going to be cars that looked a lot like the fast-selling Toyota Prius.
Even then, Tesla had plans that went far beyond the Roadster. Two weeks later, Elon Musk posted the “ , but what I didn’t appreciate about this story until I researched the book is just how inauspicious the timing of the Roadster’s debut was. In the summer of 2006, the power of lithium-ion batteries had begun to draw public attention for a very different reason: they kept catching on fire.
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AXA Insurance Company Issues Apology For Staged Tesla Battery FireAfter showing an audience how a Tesla battery might catch fire, people were upset by the fact that there was no battery pack and the fire was pyrotechnics. Yeah, they were about 20 second from a law suit from Tesla’s new all-star legal team… they're probably trying to protect interests of their incompetent business partner BMW... bmw should be totally fucked up...
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