, which looked at the most effective ways to reach business decision makers and high-end consumers.
The findings of the report match what MyBroadband’s advertising clients see in reality – strong performances from article campaigns. MyBroadband’s content marketing campaigns have helped numerous South African businesses sign up new customers and grow their presence in the market. This is thanks to MyBroadband’s position as South Africa’s largest and most influential ICT publication – reaching 3 million purchasing decision-makers and tech enthusiasts each month.