SINGAPORE - Existing jobs in the hotel industry will be transformed into higher-value roles, with workers getting the necessary training for them, as well as emerging roles such as sustainability manager and digital marketing manager.
The other three strategies are: capturing demand with fresh hotel concepts, sustainability as a key differentiating concept, and increasing the adoption of proven technologies. Minister of State for Trade and Industry Alvin Tan said the hotel industry has made good progress since the first ITM was launched six years ago.
Also, the industry reached a record-high average occupancy of 87 per cent in 2019. Over 1,400 workers across about 60 hotels benefited from Workforce Singapore’s Career Conversion Programme for Hotel Professionals from March 2020 to August 2022. Minister of State Alvin Tan at the opening ceremony of FHA-HoReCa 2022 at the Singapore Expo on Oct 25, 2022. PHOTO: LIANHE ZAOBAO
Mr Tan said: “This is not just a key growth engine for businesses, but also a competitive advantage to enhance industry resilience and enhance also Singapore’s reputation and attractiveness as a destination.”
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