'School banned my business when I was 12. I took it online and made £25k'

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'School banned my business when I was 12. I took it online and made £25k'
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Jasmine Shum turned to Instagram after she was banned from selling her creations in the playground

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When many of us were kids, the only worries we had were how many sweets we could buy for a quid and making it home in time for our favourite shows.

READ MORE: 'I thought I was overdoing it at the gym - my life changed when I heard the words brain tumour' Jasmine’s shop – which she called Slimey.squish88 – quickly began to take off, with her Instagram account eventually racking up 34k followers. “I used Instagram for as my main marketing form. When I would do a massive restock, my sister would help.”

“I already had TikTok so I thought I’d try and put more effort into making content. I didn’t really focus on one particular thing, at first I just posted a bunch of content and then realised there was a key interest in fashion.”

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