Boeing Needs a New Plane Model or Risks Losing Market Share. There Is a Wild Solution.

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Boeing has a hole in its product lineup, according to BofA Securities analyst Ron Epstein. He wants the company to lean into new technologies to leapfrog...

Boeing has overcome a lot in recent years. But it has a new problem: a hole in its product lineup. Failing to address it could mean lower market share and lower earnings in years to come. The solution could be leaning into new aviation technology to leapfrog rival Airbus.

Competition is difficult and Boeing is still digging out from the Covid-19 pandemic and issues with the 737 MAX, which was grounded worldwide between March 2019 and November 2022 following two deadly crashes that occurred within five months. The crashes were tied to faulty software. The engine also would be a sight. A ducted turbofan basically is a current engine with all the fan blades showing. It helps with engine efficiency even if it looks shocking.

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