Coca-Cola Amatil to sell historic SPC business for $40 million

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Beraking: The iconic SPC fruit and vegetable business based will live on, after Coca-Cola Amatil confirmed the sale of the historic business for $40 million

The iconic SPC fruit and vegetable business based in Victoria's Goulburn Valley will live on, after Coca-Cola Amatil confirmed the sale of the historic business for $40 million.

"Shepparton Partners Collective recognises the value of SPC’s brands, the opportunities for innovation and category growth in Australia, and its export potential," she said."Importantly, they’re also committed to offering ongoing employment to all permanent members of the SPC team," she said. Hussein Rifai, managing director of Perma, said all permanent SPC staff would be offered ongoing employment.

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But will the Sydney Morning Herald ever learn to use a spell and grammar checker?

Beraking? Is it a new word

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