Shoprite gains market share as store expansion continues

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SA’s biggest retailer hits almost double-digit sales growth in core business during its half-year to end-December

Shoprite, the owner of Checkers and Usave stores, says it gained market share in its half year to end-December, with store expansion helping it achieve almost double-digit sales growth in its core SA business.

The strategy of Checkers is to grow its share of spend in the mid-to-upper segment of the market continues to underpin the chain’s growth, it said. “Our group strategy to capture a larger share of SA’s premium food retail segment continues to be one of our drivers of growth as reflected particularly in the Checkers brand, together with hypers, growing sales by 11.2%,” said CEO Pieter Engelbrecht.

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