, while also only offering trips to destinations they’ve lived or spent extensive time in. Describing them as “impact trips,” Rivers said that they spend two days doing community service work, in addition to activities like dance or cooking classes.
If you want to build a cohesive travel brand with multiple revenue streams, van Dijk advises to build the blog first.... [+]Pointing out the fickle nature of Instagram algorithms, the millennial explains that the the blog offers you more control with building your brand, versus relying on social media sites like Instagram. The next most important step to a multi-stream media empire like theirs is an email list, said van Dijk.
As for social media, “consistency is still key,” said Rivers. In addition to quality photos with interesting captions, you need to be posting frequently, said the businesswoman.... [+]The getaways are a big driver of We Are Travel Girls’ revenue - anywhere between 30% - 70%, depending on how many trips they do in the year. They recently worked on expanding their affiliate link and advertising on the website - in 2019, the two streams accounted for over 20% of their overall revenue.
The pair look at their advertising and affiliate links as steady income, while considering collaborations with brands like Google