Amazon’s ruthless business model meets Sweden’s labor unions

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It's Sweden's storied worker protections and climate-conscious citizens welcoming Amazon's ruthless drive for low prices. What could go wrong?

The Swedish labor market is regulated by collective agreements between companies and unions, giving workers plenty of power over corporate decisions. Approximately 70 percent of Swedish workers belong to a union.

“Amazon is welcome to Sweden, but they have to sign a collective agreement. We will work very hard to get them to do that,” Wärn said. But Uniqlo is not Amazon, and Handels' confidence might be misplaced, according to Markus Varsikko, a retail consultant at Dash Retail, which helps businesses use Amazon's marketplace.

The foray into the Swedish market by another e-commerce company, Wish, may serve as a cautionary tale. The American online marketplace, which mostly sells cheap items from China, tried and failed to take over the market a few years ago. The company first wooed consumers with dirt-cheap products such as electronics and clothes, only for Swedes to be disappointed by the quality of the products and frustrated by not being able to return products to sellers.

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They are welcome but we have very strong labor legislation and they have to follow that. No way around it no matter what they think and how it's done in U.S.A.

Why is Amazon HQ still in anti-business States like Washington and New York with high taxes and anti-business. They should move to south-west or mid-west US states. Staying in unstable and unsustainable locations seems fool hardy.

Go Sweden!🇸🇪 Union strong💪

Maybe the US could learn something from Sweden? (which is NOT Socialist btw).

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