The company now powers the location technology that more than 1,000 companies like Apple, Snapchat, and Twitter use to track where people go and what they buy after viewing ads. In the past year, the well-funded firm has been on an acquisition tear, acquiring rival Placed and merging with Factual to create the marketing industry's go-to location company.
Foursquare has raised more than $390 million from investors including Union Square Ventures and The Raine Group.OracleCloud giant Oracle has deep relationships with chief information and technology officers at brands. Skinner is trying to build those same relationships with increasingly data-focused chief marketing officers, pitching Oracle's ability to handle their sales, marketing, commerce, and customer support.
Marla Thompson, SVP and general manager, Salesforce Marketing Cloud, wants to be the one-stop shop for marketing techSalesforce has built up its marketing cloud to help CMOs manage their customer data and ad campaigns, acquiring companies like Datorama andAt the heart of this effort is Thompson, who leads Salesforce's messaging and journey businesses that use software to plan and tweak email, mobile, advertising, and commerce campaigns.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:
Australia Australia Latest News, Australia Australia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Inside the $415,000-a-month Hamptons cottage where Rihanna vacationed this summer - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Is inside the house made with gold? Snore.
Source: BusinessInsider - 🏆 729. / 51 Read more »
A running list of tech execs starting rolling funds - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »
SUCESS INSIDER: Accenture salary data, Okta, influencer marketing - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »
Jeep Wrangler plug-in hybrid to hit dealerships in 2020 - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Why? I’ve lost all hope in humanity
Source: BusinessInsider - 🏆 729. / 51 Read more »
Palantir's CEO will be allowed $800K in travel expenses in 2020 - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. Big chunk for travel stipends I bet their “secret data analysis” devolves to Y = a + bX Wow, the trippy details of the world’s business elite. Sony and General Motors hardly pay that much. Has to be a good overhead to earnings ratio! Smart man/
Source: BusinessInsider - 🏆 729. / 51 Read more »