, the video platform it launched globally in 2018, now draws more than 1.25 billion viewers a month.
Nevertheless, Watch has held up better than some early naysayers predicted, and the video offering is giving Facebook ammunition in its battle with YouTube. A few shows, including “During a time when people can’t come together physically, more people are turning to Watch to stay connected to creators, artists, sports, entertainment and what’s happening in the world,” Paresh Rajwat, Head of Video Products, wrote in a blog post Thursday.
Even though the length of viewing remains unknown, short-form video gains have been significant, the company says. French national broadcaster M6 has seen a two-and-a-half-fold increase in one-minute videos over the past nine months, organically gaining more than 6 million new followers on its various Facebook pages, Rajwat said.
From what I recall, doesn't YouTube get 5 billion views... per day?