Twitter rolls out Fleets in a bid to make posting easier for users - Business Insider

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Twitter rolls out Fleets in a bid to make posting easier for users - Business Insider
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Twitter is one of the last social media platforms to introduce its own stories, as other platforms are already working on the next copycat feature: TikTok clones

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, this is another social media platform launching ephemeral content capabilities to compete with Snapchat, Instagram, and Facebook this year.

Twitter said that Fleets is an easier way for users to engage with the platform by reducing the pressures of posting. Twitter explained that some users feel uncomfortable posting tweets because they are too permanent and public, and that they don't enjoy the pressure of garnering retweets and likes. Fleets are supposed to alleviate these issues, as they cannot be retweeted.

If successful, the format could help the service attain more frequent interactions from its users and potentially expand the platform's current pool of

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Twitter tryna catch up. Watch yo mouf 😒😂

Yea trash idea for stories.

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