After 37 years in business and making its mark as a mail order retailer, with its bedding adorning many beds in South African households, HomeChoice International has set its sights on digital growth.
"Our digital channel has been our fastest-growing channel for a couple of years now … 35% of the retail business’ transactions are now off their digital platform," said HomeChoice’s executive chairperson Shirley Maltz.Support independent journalism Subscribe to News24 for just R75 per month to read all our investigative and in-depth journalism. You can cancel any time.
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Home choice preys on the poor