Music industry hopes to raise R10m for flood victims at benefit concert

The concert is the response of music industry stakeholders, the National Arts Council and SABC to the social call to assist the victims.

The music industry is represented by organisations such as Gearhouse SA, the Southern African Music Rights Organisation , Composers, Authors and Publishers Association , South African Music Performance Rights Association , and Cultural and Creative Industries Federation of South Africa . SABC CEO Madoda Mxakwe said: “As the SABC, we are the link to various businesses and stakeholders who can assist during a disaster such as this one. The benefit concert aimed at raising funds to alleviate the catastrophic situation that befell KZN citizens is yet another opportunity for the SABC to positively impact our communities through our mandate, to ensure that vulnerable citizens are supported.

Samro chairperson Nicholas Maweni said about its participation: “Throughout history musicians have been the voice of those in need, and in South Africa today there is no greater need than that of those affected by the catastrophic floods in KwaZulu-Natal and Eastern Cape.”

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