Orange County Business Council’s new boss sees housing challenges ahead

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With stiff economic headwinds ahead, Jeffrey Ball says promoting the county and working on affordable housing are top priorities.

Recently, I had the privilege of participating in a panel of commercial real estate professionals at the Cal State Fullerton economic forecast luncheon held at the Disneyland hotel.

You might wonder, why such meetings? In my experience, my clients are touched by all these professions and yet we don’t compete, we complement. I’ve found great value in understanding their worlds. Jeff is quite engaging and passionate about his role. He described the tenets of the group: advocacy, research and networking events — of which the economic forecast was one.

We also talked about how the 34 cities within our county can use the council and its available data as a repository for available manufacturing and warehousing space.

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