Leeds entrepreneur sets sights on dominating online trainer resale market

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Oli Macer began buying, selling and trading trainers when only 16, and founded QOPPD in 2020, after starting out with only £3,000 from childhood savings

As well as its online selling platform, QOPPD has also set up a number of pop-up stalls at events across the UK.After a series of interviews for funding, Mr Macer found success with Mark Ambler, director at Blue Digital Ltd and Juno IT Software Ltd, who has worked on sales and marketing within technology for 40 years.

Mr Macer noted how Mr Ambler’s focus on building websites and marketing meant the pair were well matched, as this was what QOPPD required.He added that the company is now looking for the next round of funding to take his business to the “next level”. Speaking on how far the business has come, Mr Macer noted that he never expected to reach this scale."At first it very much was just a hobby, buying some old shoes online then selling them on and trying to make a profit,” he said.

“But I always always want more when i'm doing stuff - I always push it to more and more as much as I can.“But some of the stuff that we do nowI just did not expect, or I didn't even know it was possible before. “It wasn't always that I necessarily knew the market that well, but I started in the right place and it took me to this market and then here we are now, people have paid me £10,000 for a pair of shoes before.

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