The Case For Business Leaders to Work Collaboratively with Unions

We spoke with Shuler about what that shift might look like. Here are excerpts from our conversation, lightly edited for length and clarity.

It doesn’t have to be adversarial. And that’s what I wish Howard Schultz would understand: unions can add value to your business. It’s about listening to your workers and listening to the expertise they have. Having worked on the front lines, either on the shop floor or in the coffee shop, they know the work better than anyone. They know what is going to bring value to the bottom line.

A specific moment where the rubber meets the road is when workers first announce their intention to form a union. For a lot of leaders, including middle managers, it becomes a really scary moment, where they perceive it as an attack on themselves and react poorly. How can leaders reframe this moment for themselves?

We’re seeing a growth in union activity among desk-based and professional workers, who don’t fit the mold of the traditional union worker. What’s behind that?

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