Peter Bart: What Will The Box Office Business Learn From ‘Barbie’?

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The film festivals can always be counted on to deliver surprise hits at this time of year, but meanwhile Hollywood must deal with another issue: Its Barbitude hangover. Barbie’s billions will impor…

The film festivals can always be counted on to deliver surprise hits at this time of year, but meanwhile Hollywood must deal with another issue: Its Barbitude hangover. ’s billions will importantly impact upon how decision-makers frame future strategies on budget, content and promotion.

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