Apple stock was rising early on Monday ahead of the company’s earnings later in the week. A mysterious launch event is offering hope of some positive news but Wall Street analysts are cautious.
Stockholders might hope that will provide some momentum ahead of Apple’s earnings report on Thursday but analysts are skeptical. It has been a mixed earnings season for Big Tech companies so far with only Microsoft’s cloud growth impressing the market. Guidance on the strength of iPhone sales is likely to dominate the reaction to Apple’s report, although the company is also under pressure to show it’s not falling behind on artificial-intelligence technology.
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