Want to know how Donald Trump’s presidential campaign is going? There’s a ticker symbol for that.), has become a kind of tracking stock for the fate of the former president’s political career. DJT, as the company is known, is supposed to be an alternative media enterprise reflecting conservative viewpoints. But as much as anything, it’s a binary bet on Trump himself and his 2024 presidential bid.
The Truth Social account for former President Donald Trump is seen on a mobile device, Wednesday, March 20, 2024. The more investors learn about Trump’s company, the less they like it. The first batch of negative news came when the companySome DJT shareholders are Trump fans who bought in not as a principled investment but as a way of supporting their man. The Washington Post, including some who feel anxious as they lose money and others who have faith that Trump has a big move up his sleeve.
Then comes what may be the most important date on the company’s calendar: Election Day 2024. If Trump wins the presidency for a second time, it’s bullish for the stock, assuming Trump continues to post on Truth Social. What is now a fringe social media site could become a sort of quasi-government mouthpiece, with everybody orbiting Trump World forced to join.
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