Alphabet's earnings are coming up. Here’s what analysts are looking for

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Alphabet Inc News

Sundar Pichai,Stock Markets,Investment Strategy

Beyond the headline figures, updates on the company's AI products and ad trends will also be top of mind.

Google parent Alphabet is set to report earnings after the bell on Thursday, adding to the slate of Big Tech earnings this week. As of Wednesday's close, shares of the tech giant were up 13.9% this year, and they have surged 50% over the past 12 months, as investors have cheered the company's growth in its cloud business, as well as its artificial intelligence investments and tools. Alphabet's recent layoffs have also appeased investors.

line Alphabet shares performance in 2024 Fourth-quarter ad revenue for Alphabet-owned YouTube came in at $9.2 billion, just shy of Wall Street's estimates. Although YouTube has been a growth driver for the tech giant, TikTok represents a threat to its dominance in the short-form video space.

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