What is Temu, the company made famous in Super Bowl ads?

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The company offers low-priced products but faces customer complaints.

viewers could hardly miss an ad blitz from e-commerce company Temu promising low prices that allow customers to “shop like a billionaire.”

In response to ABC News' request for comment, a Temu spokesperson said the company takes extensive measures to comply with U.S. laws pertaining to its business. In addition, the spokesperson rebuked concerns about the possible use of forced labor in its supply chain. "Our current standards and practices are no different from those of major U.S. e-commerce platforms, such as Amazon, eBay and Etsy. The allegations in this regard are completely ungrounded," the spokesperson said.the company has "zero tolerance" for forced labor, adding that it has taken measures to ensure compliance with U.S. law on the issue.

A four-pack of “Oprah-style reading glasses” costs $13.97; a men’s collared shirt bearing the American flag runs $8.90; and a pair of hook earrings costs $3.14, according to the company's website.Chan Long Hei/Bloomberg via Getty Images, FILE

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