As the holiday shopping season hits full swing, the Saturday after Thanksgiving has taken on a critical role for local economies.Streaming 24/7: Watch NBC 5 local news and weather for free wherever you are
While Black Friday and Cyber Monday often dominate headlines with their massive deals from big-box retailers and online giants, Small Business Saturday provides a counterbalance, encouraging shoppers to support their neighborhood stores and keep money in the community. Federal data shows over 67% of sales from a small business go back into the local economy. For a corporation, it’s less than 34%."Here in Grapevine, we have a lot of multi-generational small businesses. Some of these families have been in small business here in Grapevine for more than 100 years, so it's something to really be proud of,” said Elizabeth Schrack with. “It's so important to support these families and support these small businesses.
Despite their importance, small businesses often face stiff competition from online retailers and large chains. Inflation, supply chain disruptions, and rising costs have added to their struggles in recent years. "During the Christmas season, we do between 25% and 30% of our total revenue for the year. So we really love having a day designated where we're encouraging everyone to shop small business,” said Debi Meek, owner ofon Main Street in Grapevine. “It's critical.
In 2023, the reported projected spending in the U.S. from those who shopped at small businesses on Small Business Saturday was around "Our historic district has more than 100 small businesses to choose from. We're all decked out as the Christmas Capital of Texas, so you can be immersed in the Christmas spirit while you're checking off your Christmas gift list and supporting local small businesses,” said Schrack.
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