Netflix's Ted Sarandos on Disney Plus, risks of universes like Marvel - Business Insider

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Netflix's content boss Ted Sarandos says Disney Plus' reliance on franchises could lead to 'a melting ice cube of interest'

, Disney Plus, by pegging it to few big brands like Marvel, Star Wars, and Pixar, Netflix chief content officer Ted Sarandos suggested, at a Paley International Council Summit event in New York on Thursday.

The established IP and universes that media companies like Disney and WarnerMedia have been stockpiling could be a crutch in streaming, which requires a steady supply of fresh programming for different audiences, according to Sarandos. He added: "You have to keep reinventing, which is great. But I like the ability to keep reinventing across platforms, across universes, across programming ideas, programming verticals, without the constraints of a handful of universes."with those brands, and been a king of cable TV for decades.But Netflix, for its part, doesn't want be defined by its original series and movies.

The legacy media giants that are going over-the-top, like Disney, WarnerMedia, and NBCUniversal, have another challenge that Netflix and Amazon Prime Video didn't face when they entered the streaming space.

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What else is he going to say after he made the desperate move to align with Nickelodeon, which is going to do the same thing to Netflix that Disney did once the CBS/Viacom offerings are mature

You hiding behind a paywall now? Good day sir

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