Google’s Investing Arms are Pumping $1.56 Billion Into Blockchain Companies

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A new report shows that major tech firms have made head-scratching investments into some blockchain companies, some of which are hurting after the recent crash.

Not every investment is going to pan out, of course. Massive companies’ diversified investment portfolio is just like any other gamble, and they have to take into account the risk and reward. Blockdata’s research shows that 81 of the top 100 public companies have made some kind of past or present crypto investment. 2021 showed the absolute highest amount of overall investment in blockchain companies. Funding totals have increased by a factor of 14 from 2019 to last year.

In a blog post earlier this year, Samsung Next explained why it was investing so heavily into Web3 and blockchain projects. Theyhow Yuga Labs’ community is hyping up their own product to inflate the value of their NFTs, further stating that digital identities are transforming from self identification to “pseudonymous identities” represented by NFTs.

its “play to earn” model that “not only facilitates player monetization, it has the potential to enable the use of token-based characters across different games.”Samsung Next did not immediately respond to Gizmodo’s request for comment about what it looks for in a blockchain-based project.

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