div > div.group > p:first-child"> Apple unveiled several new services at a press event on Monday and analysts were left with more questions than answers. The new services announced include Apple News+, Apple Card, Apple Arcade, and Apple TV Channels.
"Pricing of Apple TV Plus is one of the biggest unanswered questions we have after the event," Uerkwitz added."Apple's Services reveal was materially different than we had anticipated... The Apple TV+ service which we expected to be available now was only previewed for Fall availability with no pricing information....Apple also previewed an Arcade gaming subscription service but again for Fall availability with no pricing information...
"Big picture, this strategy aligns with our thesis that Services, not devices, hold the key to Apple revenue and profitability growth over the next 5 years... However, the lack of specifics around pricing and timing limits us from raising estimates today...We still believe Apple is likely to bundle hardware/services and/or multiple services over time, with our September 2018 analysis suggesting Apple could generate $22-37B in revenue by 2025 for an Apple Media bundle alone, up from $3.
"We believe the primary takeaway from today's event is that Apple is increasingly looking for ways to leverage the massive base of active installed devices by layering on more services per user/device... As upgrade rates for Apple devices have lengthened and the predictability of new iPhone uptake has become more challenging, the company is pushing high margin and highly recurring services offerings...
$AAPL, Apple has lost it's sex appeal... Pun intended... They should stick to device inovation... How's about a brain implant device, with an algorithm app, that filters out all the bullshit...?
Same reaction--a dud.
I had said months before it is coming down
Lol analysts are too shortsighted. Go keep pumping cash burning Netflix. $AAPL
The competition's phones (if you consider Apple to be still in the competition) are putting IPhones in the dust.
Dud. Yes!
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La source: Reuters - 🏆 2. / 97 Lire la suite »