Unhappy with new greenwashing rules, Alberta and fossil fuel companies push back

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Rebecca Schultz, Alberta Minister of the Environment and Protected Areas at the press conference by the Canadian Council of Ministers of Environment following their meeting in St. John's on Wednesday, July 10, 2024.

The Alberta government is aiming to soften new rules against greenwashing that led Canadian oil and gas groups to scrub their websites of climate pledges or add disclaimers.Alberta Environment Minister Rebecca Schultz denounced the greenwashing measures at a news conference Wednesday in St. John's. The Alberta government is aiming to soften new rules against greenwashing that led Canadian oil and gas groups to scrub their websites of climate pledges or add disclaimers.

"We will absolutely be making a submission to the federal government about what our concerns are. We know that many in the industry are doing the same." The bureau announced last week it will develop guidance on an "accelerated basis" after receiving a "large number of requests for guidance." Environment Minister Steven Guilbeault, seen at the news conference in St. John's this week, said Canadians are concerned about companies' environmental claims.

 

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