Why compounding can be your business' superpower

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PEOPLE often associate compounding with investing, where reinvesting both your principal and interest at positive rates can lead to exponential growth if done over a long period of time.

Compounding can actually be a powerful concept for entrepreneurs; it's about making consistent, incremental improvements over time, leading to significant advancements in your business' operations, processes and overall success.Compounding improvements: At its core, compounding in business means continuously looking for ways to improve every aspect of your operations, no matter how small. Small adjustments done consistently accumulate.

Our competitor enjoyed significant growth last year after booming on TikTok. The brand has already been in the Philippines for eight years, but customers thought they were new. Many didn't even notice them when they began. However, they patiently built their brand. They invited food bloggers to sample their menu. They built their TikTok account and started creating interesting content. They persistently made small efforts until a famous TikToker made them viral, and people started lining up.

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