Apple still leads the global tablet market despite Amazon's amazing quarter

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Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon.

The global tablet market had a solid third quarter this year with shipments of the device rising a strong 20.4% year-over-year to 39.6 million units. Part of the reason for the strong increase was the poor numbers that the tablet market had last year. 2023 was the first year thatSo far this year Apple has unveiled two new iPad Pro models, both with OLED displays, and both powered by the M4 chipset. Also released this year were two iPad Air models both equipped with the M2 chipset.

Huawei finished fourth after generating an outstanding 44.1% year-over-year gain in Q3 tablet deliveries which was more than twice the rate that the global tablet market grew at during the quarter. The Chinese manufacturer shipped 3.3 million slates during the three months and the company's worldwide tablet market share rose from 6.9% during the third quarter last year to 8.2% this year.

And rounding out the top five was Lenovo. The company underperformed the tablet market during the third quarter by shipping 14.7% more tablets from August through October. Global market share declined from 8% to 7.6% as shipments hit 3 million tablets for the third quarter.

 

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