in e-cigarette market leader Juul late last year to help offset declining sales in its main business, cigarettes. The number of cigarettes Altria sells has been falling for years with smoking rates declining and existing customers quitting or dying.
to remove these products from shelves across the country. An outbreak of a deadly-vaping related lung disease has stoked panic, causing at least some users to reconsider using e-cigarettes. Altria previously said it expects the U.S. e-cigarette industry's volume sales to grow between 15% to 20% annually with international revenues that equal domestic revenue by 2023, the analysts wrote. That would partially offset the declines in cigarette sales.
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