Adidas closing Speedfactory robot factories in Germany and US - Business Insider

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Adidas closing Speedfactory robot factories in Germany and US - Business Insider
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Adidas is closing its high-tech 'robot' factories in the US and Germany just 3 years after the first one opened

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is closing its high-tech "robot" factories in Germany and the US, the company announced on Monday.

Instead, the technologies pioneered in these factories will be applied to the company's existing factories in Asia.Adidas plans to close high-tech "robot" factories in Germany and the United States it launched to bring production closer to customers, saying on Monday deploying some of the technology in Asia would be "more economic and flexible."

Martin Shankland, Adidas head of global operations, said the factories had helped the company improve its expertise in innovative manufacturing, but applying what it had learnt with its suppliers would be "more flexible and economic".

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