Ben & Jerry's and Magnum boost Unilever's at-home ice cream sales - Business Insider

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Ben & Jerry's and Magnum boost Unilever's at-home ice cream sales - Business Insider
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Ben & Jerry's and Magnum boost Unilever's at-home ice cream sales 26%, as the company expands its instant ice cream delivery option with drone delivery

Two crossed lines that form an 'X'. It indicates a way to close an interaction, or dismiss a notification.Unilever, the world's largest ice cream manufacturer, reports at-home ice cream sales have increased 26% in Q2, bolstered by Ben & Jerry's and Magnum.Earlier this year, Unilever announced partnerships with Terra Drone and Deliverect to improve and expand Ice Cream Now.

Consumers are putting more ice cream in their actual and virtual carts during the pandemic, and that's good news for Unilever, the world's biggest ice cream manufacturer. As the weather has gotten warmer, and perhaps as locked-down consumers have grown more desperate to feel something resembling joy, ice cream has become a go-to solution.

 

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