Russia’s beer industry gets boost from domestic market amid Ukraine war sanctions

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While vodka is the alcohol most often associated with the Russian palate, beer is equally popular in terms of volume consumed.

Vodka may be the alcoholic drink most commonly associated with the Russian palate, but in terms of volume consumed, beer is equally popular.

Russia's invasion of Ukraine has resulted in the biggest shake-up of its economy in 30 years, creating huge challenges for the government and businesses.Russian beer has always competed with well-established foreign brands in the domestic market.Russian breweries, including Moscow-based Dreamteam Brew, are filling the gap and quenching that demand.

She said previous clients, who did not want to work with her brewery due to its comparatively higher prices, began reaching out again in March to purchase their beer, as there was no way to get imports.Good business relations in Finland and new trade routes through KazakhstanNow, Dreamteam Brew has pivoted to experimenting with a greater amount of Russian ingredients, with wheat and barley – key ingredients in the beer brewing process – readily available in the country.

Other industries in Russia, however, do not have the luxury that the beer sector enjoys, and any hiccup would typically pose a major disruption to their business.The opening of a new cancer ward in Moscow had to be postponed after it became impossible to manufacture new equipment with cutting-edge technology.

 

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