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Cannes: China’s Animation Sector Is Drawing Up Plans to Conquer the Global Market

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The recent box office success of the kid-friendly Boonie Bears franchise has demonstrated a healthy appetite for animated features in the Middle Kingdom, but insiders say expanding into the YA market could lead to even greater success — both at home and abroad.

Boonie Bears: Guardian Code

may, in hindsight, turn out to be the result that actually points to an emerging trend in Chinese cinema.In collecting an estimated $136 million over its eight-day festive-season run, the ninth installment of thefranchise found itself tucked in behind two blockbusters: veteran helmer Zhang Yimou’s period thrillerThe Wandering Earth 2

 

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