Brazilian farmer's giant rooster hobby hatches into profitable business

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When farmer Rubens Braz started breeding Brazilian chickens, he had no idea how big the operation - or the birds - would get.

Some twenty years later, he now raises giant roosters for small-scale farming and hobby purposes in central Brazil and is making a living from surging sales across the country.The gargantuan fowl, which are awaiting formal recognition as a new breed, can fetch as much as 20,000 reais each, Braz said, from some of the thousands of interested breeders in the country.

"It was a hobby at first," he said in an interview at one of his nurseries in the state of Goias. "Then other breeders got interested and today we have a commercial operation." His firm, called Avicultura Gigante, is still a niche player in Brazil, the world's largest poultry exporter and home to major meatpackers including BRF

 

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