Five Ways Companies Can Attract And Retain A Gen Z Workforce

These graduates kicked off their college careers in 2020, which means this major academic milestone was marked by a global pandemic, so instead of acclimating to dorm life, they were taking remote classes from their childhood bedrooms. Four years later, this same group faced many canceled graduation ceremonies due to, meaning the general public hasn’t been totally clear as to whether or not the U.S.

“They want leaders to present a credible but aspirational vision for the future that inspires a feeling of certainty that the future will be better than today,” she says.leads Ernst & Young’s World Entrepreneur of the Year™ global network and frequently works with young entrepreneurs and emerging talent in her role. She predicts that Gen Z will prioritize organizations whose policies are in line with the values they preach.

“Instead of focusing on potential policy abuse, companies should focus on effective performance management,” she says. “Trust your employees and address issues on a case-by-case basis. This approach prevents disengagement and fosters a positive work culture.”Mitchell believes that curiosity is a major Gen Z motivator. She suggests workplaces build curiosity into their culture as much as possible.

“You're going to go through hard times, and not having it all figured out is super normal,” she says. “But people don't feel like it is, unless they're able to engage in that dialogue. That’s why listening is critical. Leaders need to encourage employees to get over their fear of experimentation or pivots, because some managers have framed pivots as failures. I think we need to remind everyone that a growth mindset is healthy for all of us.

“Unlike the generations who came before them, sacrificing mental and physical wellbeing, financial security, or personal fulfillment is not an option for Gen Z and Gen Alpha,” she says. “This next generation of young professionals dominating the global workforce is increasingly independent, confident, and outspoken.”

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