Chinese Retail Giants Temu, Shein, and AliExpress Dominate the British Market Ahead of Black Friday

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Temu,Shein,Aliexpress

Temu, Shein, and AliExpress are gaining significant traction in the UK with their low-priced products, amassing millions of users and overshadowing traditional retailers. Despite the discounts, concerns about product quality persist.

Temu, Shein, and AliExpress have been flooding the British market with low-priced products, leading to an influx of parcels from these Chinese retail giants just ahead of Black Friday. These companies have garnered significant popularity in the UK, with Temu, which launched in April 2022, being known to 71 percent of the British population. Temu has amassed around 15 million UK users, a number that's almost five times the shopper count on John Lewis's or Argos's websites.

Meanwhile, Shein is known to 63 percent of Britons, and up to 43 percent of Britons who shop online have bought from one of these platforms. Temu is offering discounts of up to 90 percent and AliExpress up to 80 percent for the upcoming sales. However, there have been reports of issues with the quality of products, including a shopper who received a necklace with a real tooth coated in resin

 

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