Held in Milan at the Superstudio Più in the Tortona district, the fair welcomed 2,160 visitors and 71 exhibitors from 14 countries. This year, students from fashion and artisanal schools of the territory attended the fair as visitors and exhibitors.
The main news for the upcoming year is the expansion in two big and “difficult” markets, as defined by Vernier, such as Brazil and India. Local production will lead the business in the former market while the latter will be led by a partner of Officina. “I also noticed that the industry is looking for refreshing looks like cold blues for summer inspired by winter landscapes the different use of blue and indigo as statement colors and not classical and a dark color palette for summer,” said Mercerat.
Italian garment finishing technology company Tonello bowed its “laser manifesto” collection, which celebrates Italy’s artistic and cultural heritage. Statues and sculptures, paintings and frescoes were designed on the garments thanks to the Laser Lab, on display at the stand and Tonello’s most compact laser with easy plug-and-play installation, launched in 2021. The laser finishing speeds the process of finishing and reduce water, energy and harmful chemicals consumption.