And 24 of those patents were related to technology for Erica. That may explain why 2019 has been a hot year for new Erica capabilities, such as the ability to alert users about upcoming bills and show potential duplicate charges.
Strong Erica adoption is excellent news for BofA, as it uses the assistant to gain insight on what its customer base wants. Erica helps BofA personalize its digital services to each customer by gathering data on the types of requests that each customer makes of it, David Tyrie, BofA's head of advanced solutions and digital banking, told Yahoo.
In this way, it can learn both the primary tasks that each individual client is using their BofA app for — enabling the app to be configured with a tailored home page — and the types of functions customers want to see from Erica but that aren't currently supported.
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Source: Reuters - 🏆 2. / 97 Read more »