CBS Bets Big on ‘Star Trek: Picard’ to Boost Streaming Business

  • 📰 WSJ
  • ⏱ Reading Time:
  • 10 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 7%
  • Publisher: 63%

Business News News

Business Business Latest News,Business Business Headlines

ViacomCBS’s All Access is riding the Starship Enterprise to distinguish itself in a crowded field of streaming services

ByAs the overseer of the “Star Trek” television properties for ViacomCBS Inc., producer Alex Kurtzman is charged with updating the space drama for a new generation without alienating its hard-core fans.

But he knows there is much more at stake: ViacomCBS is counting on the franchise to help its streaming service, CBS All Access, hold its own against a field of larger rivals in Hollywood.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

While Netflix is still in the lead in terms of usage, future growth is not as promising. PrimeVideo, hulu, disneyplus, and LiveHulu all have high adoption and high intent. Read more about our Streaming Platform Monitor: JBFlint

Smarter to put Star Trek on more accessible CBS!

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 98. in BUSİNESS

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Disney finally opened 'Star Wars: Rise of the Resistance' and it could be a big boost for business | Markets InsiderDisney recently opened 'Star Wars: Rise of the Resistance' in both Disneyland, California and Disney World, Florida. 'Star Wars' fans have delay...
Source: BusinessInsider - 🏆 729. / 51 Read more »