Former Facebook CMO Gary Briggs is leading Bloomberg's agency Hawkfish - Business Insider

, on social media. In many ways, it is the most expensive experiment in the history of American democracy.

Sources said Briggs reports directly to campaign manager Kevin Sheekey, who used to head marketing at Bloomberg LLP; and advisor Howard Wolfson, a longtime Bloomberg confidante who ran PR for Hillary Clinton's 2008 presidential campaign before working under the billionaire mayor and directing his political Super PAC.

Briggs and his hires are said to play critical day-to-day roles at Hawkfish and the Bloomberg campaign. The ad vet said ad agency creatives work with "super type A personalities" from the world of politics via a "divide and conquer approach" to help Bloomberg clinch the Democratic nomination. One person called Briggs a "liaison to California" and said Briggs contacted him weeks before Bloomberg had announced his candidacy to claim Bloomberg would spend "more than a billion dollars" to defeat President Trump. Former Foursquare CEO Jeff Glueck, who handles Hawkfish's partnerships and data operations.

"This is a dedicated group of folks," said Terry Kawaja, founder and CEO of M&A advisory firm Luma Partners. "These are smart people who see this as the only way to defeat Trump — most people view this as a higher order."

Haha...the timing on this is pure gold.

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Business Insider Intelligence - Business InsiderThe article was interesting, but the title... 🤦‍♂️🙅‍♂️ Divorce is never a good thing, it’s never a positive and should not be celebrated. That means one or both parties for whatever reason failed the other. sometimes they don;t even need any promotion at all ! Liberation , freedom is all they need !!
Source: BusinessInsider - 🏆 729. / 51 Read more »

The rise and fall of Pan Am - Business InsiderIn 1970 alone, Pan Am carried 11 million passengers to 86 countries worldwide. But after decades of financial turbulence, Pan Am went bust.
Source: BusinessInsider - 🏆 729. / 51 Read more »

The fundamental problem with Bloomberg is that he believes billionaire nonsense - Business InsiderBloomberg has a history of believing lies billionaires tell themselves to make their wealth, power, and business relationships seem beyond reproach. lopezlinette Why was he elected three times in a predominantly moderate left leaning city?
Source: BusinessInsider - 🏆 729. / 51 Read more »

PRESENTING: The 31 buzziest logistics startups that VCs are watching in 2020 - Business InsiderRead Business Insider's exclusive, VC-sourced roundup of the buzziest logistics startups in the coming year.
Source: BusinessInsider - 🏆 729. / 51 Read more »

EU challenges Zuckerberg on Facebook's power to undermine democracy - Business InsiderMark Zuckerberg struggles to curry favor with the EU, with skeptical lawmakers questioning Facebook's dominance and the spread of coronavirus misinformation 😂😂😂😂 If Facebook wants to be respected it must stop misinformation from spreading via FB and Twitter... Facebook if your tired of the barrage. Let me know I have a website idea that can help.
Source: BusinessInsider - 🏆 729. / 51 Read more »

The strategy behind Burger King's moldy Whopper ad campaign - Business InsiderBurger King wanted to spotlight its own products and business with 'Moldy Whopper,' its global CMO Fernando Machado said. .Wendys I didn't know you ran BKs marketing now too I’m still digging the ImpossibleFoods Whopper. Thanks BurgerKing ! Who wants to eat a rotten burger?
Source: BusinessInsider - 🏆 729. / 51 Read more »