Joe Inzerillo.Inzerillo was tech chief for the MLB, where he oversaw MLB Advanced Media and MLB Network, and then tech chief and executive vice president of the MLB's streaming arm, Bamtech, which was acquired by Disney in 2017 and has since become Disney Streaming Services. in November, ahead of Disney Plus' launch, that one of the biggest challenges facing the service was bringing theatrical blockbusters to the small screen.
"A lot of what we talk about when we talk about [Disney Streaming Services], especially on the early part, gets focused on the technology and shipping the product for obvious reasons," he said. "But really over time it's the performance marketing, it's getting people into the product or retaining them or preventing churn. That's also part of what our mandate is.
Disney relies on its in-house studios — from Marvel to Pixar to Lucasfilm — for the majority of its content for Disney Plus, but Strauss is open to outside pitches if they are "undeniably and uniquely Disney," he toldStrauss acknowledged the lack of originals on Disney Plus in an interview with THR, saying, "It takes some time" to complete the tentpole shows. Right now, the only tentpole live-action show currently on Disney Plus is "The Mandalorian.
"I've always admired Disney, their brand approach, and the strong connection that people around the world have to their stories and characters," Earley said in a statement when he was hired. "From the moment I heard about Disney Plus and the unparalleled brands that will be brought together on the service, I felt it was the model for the future of entertainment.
Brodlie was previously in charge of original film at Netflix, where he was essential in the acquisitions of "Set It Up" and "To All the Boys I've Loved Before," helping the streamer make its mark on the rom-com genre. He joined Disney Plus last year and reports to Strauss. She also had meetings with Disney production heads like Sean Bailey and Kathleen Kennedy about what original content they could provide the service, according to THR.
He has also been the executive producer of ABC News Digital and the senior director of development at ESPN Films, where he had a large role in the development of ESPN's "30 for 30" series. Bailey has been president of live-action production at Disney since 2010. He's been key in getting $1 billion hits made like last year's live-action remakes of "Aladdin" and "The Lion King.
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