The big business of LGBTQ+ Pride, and how this year will be different as it goes virtual

June is LGBTQ+ Pride Month, and in the past 50 years, it has grown into a massive money-making machine with an estimated 1,500 Pride events globally. It's become a month when big businesses can show their support for the community and their employees. It's also an opportunity to win over the support of LGBTQ+ consumers by shelling out millions on Pride-related ads, sponsorships and merchandise.

But due to the global Covid-19 pandemic, June 2020 is looking much different. Most Pride organizers have pivoted to virtual platforms. InterPride, the overseeing body for World Pride, is co-producing an international virtual event called Global Pride, which will hit each time zone with new content, performances and speeches made for and by the countries within that time zone.

🤮🤮🤮🤮🤮🤮🤮🤮

A PANDEMIA

Maybe rioters shouldn’t be burning down business in West Hollywood, for one

Uh... black lives still matter. Stop focusing on white peoples problems blm

Who cares, its an issue from the 90s. No one cares

Little did they know the Pride Parade could take place

Shame on you.

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Lowe's launches virtual tool for home visits to boost pros' business—and its ownThe home improvement retailer is trying to attract more business from homebuilders and other professional contractors as part of a companywide turnaround effort. The market is junk. These guys push zombie companies like a punk. The proof is in the data just look at splunk! US Army and USMC will remember in November. Effing morons. Eco This is a brilliant move by Lowe’s. By making it easier for electricians and plumbers to connect with their customers, they are more likely to shop at Lowes. When companies solve their customers’ problems, they are rewarded by increased sales. Marketing Business Stanford This is a brilliant move by Lowe’s. By making it easier for electricians and plumbers to connect with their customers, they are more likely to shop at Lowe’s. When companies solve their customers’ problems, they are rewarded by increased sales. Marketing Business Stanford
Source: CNBC - 🏆 12. / 72 Read more »