5 most important things investors look for in a startup - Business Insider

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17 of my startups went public and 20 were acquired. Here's what I look for before investing in any company

by patterns of persistent racial injustice against black Americans, and stand in solidarity with the black community. While it feels hard to be optimistic right now, as investors with a long view, we are eternal believers in the power of the entrepreneur and their ability to lead us to climb new hills.

As an investor who has partnered with over 50 entrepreneurs over the last fifteen years, including through prior downturns, I firmly believe that great companies can be created in tough times. Further, as an early-stage investor, I most often partner with entrepreneurs at the ideation stage and expect to guide them to build iconic companies over the next decade. So I look for fundamental characteristics of teams, which can endure through internal pivots or external market changes.

Here are the five considerations I am using to evaluate whether I want to partner with entrepreneurs today.This has always been a driver for me, and has only become more critical in our current climate. While entrepreneurs always believe that their company mission will change the world, they need to listen carefully to early customer feedback, and evaluate whether their value proposition is being perceived as a must-have versus a nice-to-have.

, which has benefited from enterprises moving to the cloud, a trend that has only accelerated as companies support remote work. As the leading monitoring service for cloud-scale infrastructure and applications, it is currently trading at a valuation of over $20 billion and just filed to raise

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